hostile priming effects seem to be robust
In 1979, Srull & Wyer published a study wherein
participants were presented with a series of 4 words from which they had to
construct grammatically correct 3-word phrases. Some phrases described
aggressive behaviors (i.e., break his leg).
Later, participants read a story about the day in the life of a man named
Donald. In this story, Donald performed ambiguously aggressive behaviors (e.g.,
argued with his landlord). Finally, participants provided their judgments of
Donald by rating him on a series of traits that were combined into a measure of
hostility (e.g., hostile, unfriendly, dislikable, kind (r), considerate (r),
and thoughtful (r)). Participants who completed more aggressive phrases in the
first task subsequently rated Donald as more hostile. Exposure to hostile-relevant
stimuli that subsequently affects some type of a subsequent hostile-relevant
impression is generically referred to as a “hostile priming” effect.*
So, is there strong evidence for the robustness of a
“hostile priming” effect?** If you asked me 6 years ago I would have said
“yes.” Why? First, DeCoster and Claypool (2004) performed a meta-analysis on
cognitive priming effects that used an impression formation outcome variable
and found that, overall, there is an effect of about 1/3 of a standard
deviation in the predicted direction (i.e., k
= 45, N = 4794, d = 0.35, 95% CI[0.30, 0.41]). Further,
several of the studies included in the DeCoster and Claypool meta-analysis primed
the construct of “hostility” and had an outcome variable that was relevant to
the construct “hostility.” Second, the hostile priming effect has been
demonstrated in dozens of published studies.
However, in 2016, I feel there are a few reasons to question
the robustness of the hostile priming effect. First, DeCoster and Claypool
didn’t investigate the presence of publication bias. That is not a knock on
their excellent meta-analysis. But I believe that everybody in 2016 is more
cognizant of the potential problems of publication bias than 12+ years ago. And
we currently have more tools to detect publication bias than we did 12+ years
ago. Second, it seems that cognitive phenomena labeled as a “priming” effect
are currently viewed more skeptically. Fair or not, that is my belief about the
current perceptions of cognitive priming effects. Third, many of the studies in
the DeCoster and Claypool meta-analysis were authored by Diederik Stapel. Obviously, we
should interpret the studies authored by Stapel differently in 2016 than in
2004.
In addition to being interested in the hostile priming
effect, I also wanted to force myself to learn some new tools. (This is
probably a good place to note that this exercise was mostly a way for me to practice
using some new tools, so there may be errors involved or I may describe
something in a slightly incorrect way. If you find an error, help me learn.*** Please and thank you!)
I gathered what I believe to be a comprehensive list of all
of the publications with (a) an assimilative hostile priming manipulation and (b) some type
of a hostile-relevant impression formation task. I found 27 publications with 38 individual studies (please let me know if you are aware of studies I
missed).
First, I did a p-curve
analysis on all of the studies. Here is a link to the p-curve disclosure table (https://mfr.osf.io/render?url=https://osf.io/ar5cf/?action=download%26mode=render). The
analysis reveals these studies contain evidential value, z = -6.02, p < .001. The p-curve analysis estimated the average power of the studies to be 65%.
I was pretty liberal with my inclusion criteria for this
first p-curve analysis. I next
winnowed the studies down to ones that I believed were most focused on the
effect of interest. First, I took out the Stapel studies (the continuous p-curve
analyses implied “evidentiary” value in Stapel’s studies for those who are
interested, z = -3.85, p = .0001).**** Next, there were
some studies that were not really interested in the effects of hostile priming
on impression formation per se. Instead,
some studies were interested in the relation between some construct they
believed was associated with the construct of “hostility”, and these studies used
an impression formation outcome variable to demonstrate this hypothesized
relation. For example, DeWall and
Bushman (2009) proposed that people hold mental associations between the
construct of “hot temperatures” and “hostility.” This proposition was demonstrated by exposing
individuals to words associated with hot temperatures prior to having them
report their judgments of Donald. Thus,
the emphasis in studies of this ilk are not so much on impression formation,
but these studies use impression formation tasks as a tool to test their other hypotheses. This led me to take out
studies that primed “hostility” with hot temperatures (e.g., DeWall &
Bushman, 2009; McCarthy, 2014), alcohol (e.g., Bartholow & Heinz, 2006;
Pederson et al., 2014), sex (Mussweiler & Damisch, 2008; Mussweiler & Forster, 2000), and aggressive sports (e.g., Wann & Branscombe,
1990). (collectively, these omitted studies did not have evidential value, z = -0.71, p = .24).
A p-curve analysis
on the remaining 18 effects still revealed
evidentiary value for an effect, z = -4.91, p < .001. The p-curve analysis estimated the average power of the remaining studies to be 74%.
So, this is just a first pass on examining the evidentiary
value within these studies. And, based
solely on these p-curve analyses, it
looks like there is evidence for a hostile priming effect on subsequent impressions
of hostility. I plan on working through
a few other tests such as Test for Insufficient Variance, meta-analysis of effect
sizes, etc. Again, this is my way of
forcing myself to learn, possibly get some free feedback, identify obvious errors, etc..
* “Hostile priming” needn’t be limited to subsequent
impression formation tasks. It could, for example, include a behavioral outcome
measure (e.g., Carver et al., 1983). However, for the present purposes, I limit
the discussion to outcome variables that broadly fall into the class of
impression formation tasks. This choice is purely based on my personal
interests and not on any theoretical justification.
** In this blog post I am only referring to an “assimilation
effect”: That is, priming effects that cause subsequent judgments to possess
more of the primed construct. There are
situations when the primed constructs cause subsequent judgments to possess
less of the primed construct. These latter effects are referred to as “contrast
effects” and are not discussed herein. Again, this choice is purely based on my
personal interests and not on any theoretical justification.
***If you find an error, please find me at the next conference and say "hi." You are entitled to one free beer/coffee from me (either one at any time of the day/night, I don't judge).
***If you find an error, please find me at the next conference and say "hi." You are entitled to one free beer/coffee from me (either one at any time of the day/night, I don't judge).
**** As Alanis Morissette says “isn’t it ironic”
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